Builders, plumbers, electricians and roofers, where turning up when promised is half the job.
4 businesses listed, ordered by reputation health — rating, verification rate, review volume and how quickly each answers its critics. Position is never sold.
How the platform works, and why it is built this way.
3 min read
Screening customers before deciding who gets asked for a review is common, quietly built into a lot of software, and increasingly a legal problem rather than a grey area.
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Google holds more reviews than everyone else combined, which is both the reason to use them and the reason to be careful.
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The headline number is the least informative thing on a review profile. Seven quick checks that tell you far more, and take less than a minute.
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